Presentable Rethinks Supplement Packaging for Repeat Purchase, not the Shelf
Gurugram-based design studio Presentable has developed vial, a multivitamin identity and packaging system that rethinks how wellness products can communicate in an increasingly digital, repeat-purchase market. Rather than designing primarily for the first few seconds of a shelf encounter, vial treats packaging as part of the consumer’s everyday wellness routine — an object that is […]
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